TRADITIONAL ADVERTISING:

EMB People sets you up one-on-one with a media planner who works as your consultant. Here, we deliver your most complex goals through the traditional medium at low cost percentages.

ON AIR:

This type of advertising tends to linger in the minds of consumers and creates a higher form of professionalism and legitimization for your business. We explore all radio stations, TV networks and their pros & cons. When your ON-Air campaign is executed through an agency such as EMB People, you receive unbiased research to help make informed decisions. We are also able to negotiate rates since we purchase advertising in bulk. This then makes your campaign much more affordable than having to deal with a salesman from a specific station or network. Utilizing the right stationcan help you reach a larger audience than you may have imagined.

PRINT:

A high quality ad can be seen as trustworthy, which makes generating leads and sales much easier. They drive action in consumers. There are cost effective ways to reach individuals through print advertsing such as: newspapers, direct mail, magazines and brochures. There will always be people who like to hold a tangible print product in their hands and these types of customers are generally loyal. In fact, they have larger attention spans. This medium if used properly has the potential to bring in life-long customers. Now ask yourself, how much is one customer worth?

OUTDOOR:

These include but are not limited to: billboards, bus benches, and transit advertising. They all can be very effective for the small-business owner, any successful outdoor campaign begins with your own location's signage. Your outdoor sign is often the first thing a potential customer sees. Your sign should pop elegantly and be informative enough to let prospective customers know what's sold there. Just drive around towns and observe the signs catching your eye. Which ones don't? You'll want to think of the impression each sign gives you. Keep in mind you never get a second chance to make a first impression.

 

DIGITAL ADVERTISING:

EMB People has over 30 years experience in lead generation, direct response and brand/product/event awareness advertising. Our team has completed Google’s Specialist Challenge for the Google Partners program. We have partnered with Facebook and Instagram to help your content stand out of the clutter. If you are looking to drive online conversions and increase phone calls, grow social media, develop foot traffic, or generate awareness call us today. Our blueprint for Top Of Mind Awareness has evolved with the times.

ADVERTISING OVERVIEW:

The history of advertising can be traced to ancient civilizations. It became a major force in capitalist economies in the mid-19th century, based primarily on newspapers and magazines. In the 20th century, advertising grew rapidly with new technologies such as direct mail, radio, television, the internet and mobile devices.